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We’re back to celebrate Black-owned restaurants and the communities they serve with many ways to get involved. Keep reading to learn more.

Pepsi Dig In Day is back! August 24th, 2024 we hit the block once again to celebrate Black-owned restaurants. This time we’re kicking up the heat with the Dig Into The Block Scavenger Hunt where foodies have a chance to win some amazing prizes! Dig in, show love, and celebrate with us this year!

  1. Find a participating restaurant on eatokra.com or @pepsidigin on social media
  2. Order the Pepsi Dig In Special Item
  3. Take a picture or video and post on TikTok, Instagram or X (formerly known as Twitter) with the hashtag #DigIntoTheBlock

See Official Rules for more information on how to participate.

Find Participating Restaurants

You can win a trip to the Pepsi Dig In Day Block Party in Chicago, exclusive merch and gift cards to get you ready for the event.

Then head back to that same restaurant on Saturday, August 24th for a special offer. Stay tuned for more details!

See Official Rules for more information on how to participate.

We’re heading to Chicago for our annual Pepsi Dig In Day Block Party on Saturday, August 24th, and we’re ready to celebrate with you.

Who will you support this year? Download this badge, and share the joy with your community on your favorite social channels.

Download Badge

Pepsi Dig in Day is an opportunity for your local restaurants to celebrate their best dishes with you and the rest of the foodies in the area. Over 1,000 restaurants have participated in Pepsi Dig In Day with 35 corporate partners signing up to amplify our cause. Your role is simple! By dining at a Black-owned restaurant on our annual holiday, you help participating restaurants gain more visibility for their great dishes and contributions to their community.

1000+

Restaurants Impacted

5B

Foodies Reached

35

Corporate Partners

Success Stories