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We created Pepsi Dig In to change the restaurant industry. Along with the normal challenges of being a business owner, Black restaurateurs face obstacles that make it difficult to create a business and have it thrive.

Our mission is to give Black-owned restaurants the resources they need to build and grow. We provide support to overcome foundational challenges, resources for digital optimization and programs to raise the visibility of Black-owned restaurants.


In Grants to 300 Black-Owned Businesses


Restaurant Optimizations


Foodies Engaged

  • Provide access for the community
  • Develop growth opportunity for Black-owned restaurateurs
  • Raise visibility for the restaurant industry

We create the tools for you to succeed so you can focus on the day-to-day growth of your operation.

Learn More

Impact is How We Measure Success

Our impact goes beyond dollar sales. Restaurateurs who have participated in our programs walk away with invaluable information to scale their businesses.

Read About Our Impact

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Pepsico Foundation
Black and Mobile
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